The campaign, "Win $888 With Unleaded 88," was launched on Aug 19 and gave football fans a chance to win a $888 Holiday station store gift card each time the Minnesota Golden Gophers won a game.
In total, we received 8,053 entries for the campaign and since the Gophers won seven games during the contest period, we gave out seven Holiday station store gift cards worth $6,216.
To recap, we partnered with Gopher Sports Properties and Holiday Stationstores for the aforementioned sweepstakes campaign.
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Picture caption: MN Bio-Fuels team at the Gophers Garden Game Day at Huntington Bank Stadium on Sept 21 before the game between the Minnesota Golden Gophers and the Iowa Hawkeyes to promote our Win $888 With Unleaded 88 campaign and educate fans on Minnesota's ethanol industry.